Wellness & recovery services
Books and taxes for recovery lounges.
Tiered memberships that open access to different equipment, a bulk pass contract with a local gym or sports team, and a room full of compression boots, percussion guns, and sauna units. Gus sorts all of it, an accountant checks every transaction, and you get one number a month.
- From $197 a month
- An accountant on every transaction
- Cancel whenever
January came in at $11,500. The all-access tier is outselling basic three to one this month, so I flagged that mix for you to see which tier is actually driving revenue.
- Basic tier membershipsMembership tier: basic
- All-access tier membershipsMembership tier: all-access
- Team pass contract, local gymTeam and group contracts
- Compression boot equipmentEquipment
- Chiller and sauna utilitiesUtilities
Why your books are different
A recovery lounge is several businesses under one membership card.
A basic tier and an all-access tier open access to completely different equipment at completely different costs to run, and a bulk pass sold to a gym or sports team behaves nothing like an individual membership. Bundled into one number, none of it tells you what is actually working.
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1
Membership tiers hide which equipment is actually earning its keep
A basic tier might only include the sauna while an all-access tier adds cold plunge, compression boots, and percussion tools, and if all membership revenue is lumped together, there is no way to see whether the pricier equipment justifies its own cost.
What we doKeeps each membership tier in its own line, so revenue by tier can be compared against what each tier actually costs to offer. -
2
A team or gym contract is not a normal membership sale
A local gym or sports team buying a block of passes for their members pays differently, often at a discount and in one lump sum, and mixed into individual membership revenue, it distorts what a typical member is actually worth.
What we doKeeps team and group contracts in their own line, separate from individual memberships. -
3
Multi-modality equipment ages and gets replaced on different schedules
A sauna unit, a chiller, compression boots, and percussion guns all wear out and get replaced at different rates and different costs, and lumped into one equipment line, it is hard to plan for what needs replacing next.
What we doTracks equipment by modality, so each type's maintenance and replacement cost stays visible on its own. -
4
Take-home recovery tools sold at the desk are retail, not membership perks
Selling a percussion gun or a foam roller for home use is a different kind of sale than a membership, and folded into membership income, it hides whether retail is actually worth the shelf space.
What we doKeeps take-home retail sales in their own line, apart from membership and session revenue.
Your categories
The categories Gus keeps for a recovery lounge.
Set up once for how you get paid and what you spend. You never pick a category. He does, and an accountant checks it.
Money in
- Membership tier: basicEntry-level access, typically to one or two modalities.
- Membership tier: all-accessFull access across sauna, cold plunge, and compression therapy.
- Team and group contractsBulk passes sold to gyms, teams, or employers.
- Take-home retailPercussion guns, foam rollers, and similar tools sold to members.
Money out
- Equipment by modalitySauna, chiller, compression boots, and percussion tools, tracked separately.
- UtilitiesPower and water for saunas, plunges, and chillers.
- Booking softwareScheduling across multiple equipment types and tiers.
- Front desk wagesStaff pay for check-in and equipment guidance.
- Liability insuranceCoverage across all modalities offered.
What we watch for you
- Tier mix
How much revenue comes from each membership tier, so pricing reflects what members actually use.
- Team contract share
How much of total revenue comes from bulk contracts versus individual members.
- Equipment cost by modality
Maintenance and replacement spend tracked by equipment type, so upgrades can be planned ahead.
- The set-aside
What you will owe, tracked every month, so April is a number you already knew.
Ask Gus
Things recovery lounge owners ask Gus.
Text him like you would text anybody. He answers in plain English, and when a question is above his pay grade, an accountant looks and gets back to you.
I keep tier revenue separate from tier equipment cost, and right now all-access is outselling basic three to one. Looks like the pricing is working.
I logged that as a team contract, kept apart from individual memberships, so you can see it as its own revenue stream, not blended into your average member value.
That tracks with what I've been seeing in the equipment line for that modality. I keep each piece of equipment's cost separate so this kind of thing shows up early.
The tax side
The tax side of a recovery lounge.
Most of what trips up a recovery lounge is treating a room full of different equipment like one expense, and not separating retail from membership.
What your return has to get right
Your accountant signs it, so it gets done right the first time.
- Equipment write-offsSauna units, chillers, compression boots, and percussion tools can usually be written off the year they are bought. Bonus depreciation is 100 percent for property acquired after January 19, 2025.
- Worker classificationFront desk staff who work your schedule and follow your hours are usually employees, not contractors, even if paid hourly.
- The pass-through deductionMost owner-operators can take up to 20 percent of business profit off their taxable income. It comes out right when the books are right all year.
- Sales tax on retailTake-home recovery tools sold at the desk are usually subject to sales tax, which varies by state. Memberships and sessions are often treated differently.
Deductions recovery lounges miss
Your bookkeeper knows what to look for in your statements. You never have to.
- Equipment maintenance by modality
- Utilities
- Front desk wages
- Booking software
- Liability insurance
- Marketing and lead fees
- Team contract discounts
- Retail inventory
- License and permit fees
- Cleaning and sanitizing supplies
General information about 2026 federal rules, not advice for your business. Your accountant looks at your actual numbers before anything gets filed.
All year, not just April
A recovery lounge's year, kept every month.
New Year sign-ups, sports team seasons, and summer travel all move membership demand differently. Your team keeps you ahead of the tax calendar through the swings. Every month in between, your bookkeeper closes the books and speaks up the moment something looks off.
- January
Plan the year
New Year membership sign-ups and tier mix get counted right, last year's return gets started, and a monthly set-aside gets planned.
- April
Filed. Done.
Your return is filed and signed. No surprise bill, because the set-aside has been running since January.
- July
Halfway check
Where you stand, what you will owe, and whether team contracts or tier mix shifted the number.
- October
Before the year closes
Gus looks at which equipment is due for replacement and whether a new team contract is worth pursuing before December.
What you get
What you pay depends on what your business needs, and it does not move after that, busy season or slow. No hourly bills, no surprise invoices, no setup fee.
Book a call- Monthly bookkeeping
Every transaction sorted into categories set up for recovery lounges. You never categorize a thing.
- An accountant checks every transaction
Real review, every month, before your books close. Not a spot check.
- Your business tax return, filed
Prepared, reviewed, and signed by that same accountant every year.
- The monthly number
What you made, what you spent, what to set aside for taxes.
- Your own bookkeeper
A real person assigned to your business, in the app whenever you need them. No hold music.
- On your books all year
Every month, not just in April. Your team speaks up whenever something is worth your attention.
- Cancel any time
No contract. No cancellation call. Your books are yours.
Straight answers
Questions recovery lounge owners ask first.
How does Gus track revenue across different membership tiers?
He keeps each tier in its own line, so you can see how much revenue basic versus all-access memberships bring in and compare that against what each tier costs to offer.
We sell bulk passes to a local gym. Does that count the same as regular memberships?
No, Gus keeps team and group contracts in their own line, separate from individual memberships, so you can see that revenue stream clearly.
We have a lot of different equipment. Is that hard to track?
Not for Gus. He tracks maintenance and replacement cost by modality, so you can see which equipment is earning its keep and which is due for an upgrade.
Do I need to charge sales tax on the recovery tools I sell?
Usually, though the rate and rules depend on your state. Gus tracks retail sales separately so the accountant can make sure it is handled correctly.
My lounge ran at a loss the first year with all the equipment we bought. Is that normal?
It happens often given how much multi-modality equipment costs upfront. Gus tracks the loss correctly against future years, and the accountant makes sure it is used right on your return.
Is a real accountant checking my books?
Yes. You get your own bookkeeper, Gus does the first pass on every transaction, and an accountant checks every one before your month closes. That same accountant prepares, signs, and files your business return. Goatkeeper is not a CPA firm, and we never pretend a person looked when they did not.
What does it cost, and can I cancel?
It starts at $197 a month, depending on what your business needs. No setup fee, no hourly bills, no contract. Cancel any time from the app, and your books go with you.
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What makes a bookkeeper worth paying for Every business we keep books for
Book a call
Pick a time. That's the whole signup.
Fifteen minutes with a real person on our team. They look at where your books are, tell you straight what it takes to get caught up, and get you set up on the spot if it fits.
- $197 a month to start
- An accountant on every transaction
- Cancel whenever